Your Signal Statement™ Generator
Craft Your Unique Brand “Signal Statement” by answering 12 questions
It walks you through a guided interview — the same kind of questions I ask in my one-to-one Intensive — and helps you craft the one sentence that makes you the only choice for your perfect-fit client.
Stephen Larmer
Founder | Brand Clarity™ Strategist
As someone who has made every wrong turn on the entrepreneurial path, I know exactly where you are right now.
For 30 years I built brands for Fortune 100 companies, clients in tech, finance, fashion, banking, and insurance — including work with some of the world's largest advertising agencies and organizations like the Dalai Lama's.
Alongside that, I launched and ran several entrepreneurial ventures of my own — in advertising, design, human behavior, cognitive-based marketing, and AI-powered enterprise software. Some of them worked. Most of them cost me more than I want to admit.
What the failures taught me was what it actually feels like to pour everything into something that isn't aligned with who you are. I've lived the 16-hour days. The slow drift from the people I love. The endless marketing tactics that solved nothing.
The way back was the same work I now do with my clients. Strip everything down. Find the one Golden Thread that runs through all of it. Build your Signal around that.
MISSION-DRIVEN FOUNDERS SERVED
ENTERPRISE BRANDS SERVED
NON-PROFIT ORGANIZATIONS SERVED
AGENCY COLLABORATION
“Building a Brand based on this process has given me the foundation to clearly and boldly market Authentigrate—my global program designed to help others embrace who they truly are, share it with others, and live authentically no matter their environment, culture or brand new life situation”
Alicia Partee | Coach | Authentigrate | San Francisco, Ca
“Working with Stephen Larmer has been a game-changer for my coaching brand. As a Brand Specialist, Stephen brought an exceptional level of expertise and creativity to the table. He helped me build a comprehensive brand that truly reflects the essence and values of me as expressed through my business. His keen eye for detail and deep understanding of branding ensured that every element was perfectly aligned with my vision.”
Peter Hill | Expat Executive Coach | Flow With Peter | Honolulu, Hawaii
“Stephen doesn’t just create brands—he captures the essence of who you are. Before working with him, I struggled to articulate my identity in business. I had ideas, but nothing felt cohesive or authentic. Stephen helped me find clarity, define my brand, and bring everything together in a way that fully reflects me. Unlike others I’d worked with, he didn’t impose his own ideas—he truly understood mine. Now, I have a brand that not only looks amazing but feels completely aligned with who I am."
Andrea Quigley | Life Navigator | Sacred Vida | Southeast, Florida
“I can’t explain how amazing the intensive experience was for me. I was literally moved to tears to see how it all came together. When it came to the copy, Kimm captured my voice and conveyed exactly what I intended. If you have an opportunity to work with Stephen and Kimm, I would highly recommend. They take the time to get to know you and your business. If you want something customized to fit who you are, this is the way to go.”
Shelyna Brown | Transformation Coach | Preside | San Francisco, CA
